Profitable Retailing

We have the tools that can help retailers compete, survive, and be profitable in today’s big box retail environment .  Our solutions address key elements of retail growth and profitability.

Target Consumer – Market Specific Growth – Strategic Mapping

Using accurate information about your market is key to making better business decisions. Our Strategic Mapping tool is invaluable for retailers who want to know how about their trade area and their customers.  Our mapping tool can also assist with:

  • Store planning / store expansion
  • Category growth
  • Census Demographic Overview & Trends

Product & Assortment Planning -  Retail Merchandising System

With our RMS assortment planning tool, we give you the right mix of merchandise for your particular market.  We address the retail need for improved merchandise and provide the right:

  • Items
  • Brands
  • Space
  • Facings
  • Focus


Pricing Strategy-Retail Pricing System

Establishing  competitive and profitable retails for your store takes a market-based approach, not a “same price for all” approach. Using our “Retail Right” RPS pricing system allows you to gain market share and become more by utilizing national, regional, and local research. RPS also:

  • Provides our retail customers the flexibility to adjust prices to match their competitive situation and desired price within their market.
  • Identifies all products by their level of price sensitivity.
  • Identifies competitive price gaps between big box stores and independents.
  • Provides a systematic way to improve retail pricing.
  • Generates high gross profit dollars through “Retail Right” pricing.

Store Design & Presentation

After we have the store merchandised with the right products / assortments and priced right at retail, our store development team is ready to assist you in store planning and layout.  Our store specialist can help:

  • Increase market share by planning and maximizing your retail sales area.
  • Optimize store efficiency and security.
  • Enhance your stores image using a customized store decor package, which includes informational and directional components.
  • Customize any of our store identity programs for your store.
  • Provide a pleasant shopping atmosphere for consumers.

Click here for Store Reset Photos

 

Traffic Building Advertising

Our advertising program features a regionally-specific product selection and competitively-priced items that will bring customers into your store. The following are circular advertising options that we offer:

  • Four-color photography
  • Eight-page tabloid
  • 24-page coupon book
  • Paint inserts
  • Full-page newspaper ads

Our Customized Circular Advertising Programs are the best in the industry. You can build your own or start from our base.  Trim kits help make your sales event more successful. They feature:

  • Banners
  • Service & theme pennants
  • Feature item cards & price cards
  • Unbeatable deal kits
  • Rain checks

To compliment your advertising, you can select from the following avenues to grow your promotional sales:

  • Postcards
  • Calendars
  • New Resident Program
  • Monthly Unbeatable Deal
  • Television Advertising Program
  • Special Display Kits

We also offer tips on how to stay connected to your customers using Facebook and Twitter.  For more information, contact our Advertising Department at 800-995-0525 Ext. 137.

MIS Sophistication – Computer Technology  – Point of Sale & Ordering Capabilities

We can assist you in finding the right Point of Sales System that ’s right for your store.  We work with several POS companies, not just one, which makes it easier to choose the right sytem run to help run your business.

Placing an order with Blish-Mize is easy! We recommend the following electronic methods:

  • Computer to Computer (EDI or FTP)
  • Remote Order Entry – via handheld ordering devices
  • Online here on blishmize.com

Customer Service – Employee Training


Partnering with the National Retail Hardware Association (NRHA)  as they provide the services and information retailers need to become better and more profitable merchants. The NRHA offers the best training and business tools available in the hardware industry to help retailers develop techniques that will enable them to operate successful and competitive businesses. Online training programs can be accessed through your computer for your immediate use and are available to Blish-Mize customers through the NRHA website.

NHRA offers the Building Material Product Knowledge (BMPK) program for hardware, home center and lumber/building material employees. The BMPK program is a self-study course that provides a working knowledge of building material products.

NHRA also offers the Advanced Course in Hardware Retailing (ACHR) program. This is a self-study course in hardware and product knowledge. It prepares the sales associate to provide knowledgeable service that brings customers back again and again. For more information on these programs and other services that the NRHA offers, call the Blish-Mize Sales Department or NRHA at 800-772-4424, or visit the NRHA website at www.nrha.org

Training programs offered by the NRHA are available to our customers at a discounted rate and orders can be billed through Blish-Mize.